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Boston Whaler Top 100 Dealers


Boston Whaler Makes its Mark on Top 100 Dealers List

EDGEWATER, FLA (November 28, 2011) - Boston Whaler's outstanding dealer network has once again been recognized for its commitment to customer service, grabbing 16 spots on Boating Industry magazine's Top 100 Dealers List for 2011, including 8 of the top 20 spots. MarineMax, Inc., Boston Whaler's largest dealer, was the first dealership inducted into the Top 100 Dealers Hall of Fame, recognizing the company's dedication to maximizing their customers' boating enjoyment.

"Our dealers work very hard and we are extremely proud they have received this recognition," said Boston Whaler President Tim Schiek. "These awards are affirmation of the superior service and support our dealers deliver to our customers, day in and day out."

"We support all of our dealers in their efforts to ensure the best possible experience for Whaler owners," Schiek added. "These rankings reflect the level of dedication our dealers maintain toward that end."

The seventh-annual Top 100 Dealers List, which ranks dealers throughout North America on their dependability, professionalism and service, offers boat owners reliable insight into where to do business in the powerboat market. The program highlights dealers who have excelled and have grown market share compared to their peers. "The program is a resource for consumers looking to have the best boat ownership experience, from boats, parts and accessories sales to service, storage and more," said Liz Walz, editor-in-chief of Boating Industry.

"Our dealers empower owners by taking care of their service, product and information needs so they can maximize their time on the water," Schiek said. "I commend each and every dealer for their continuous efforts and hard work."

Boston Whaler Dealers on Top 100 Dealers List

Sail & Ski Centers, Inc. - Austin, TX
Russo Marine - Medford, MA
Port Harbor Marine - South Portland, ME
M&P Mercury Sales, Ltd. - Burnaby, British Columbia
Hall Marine Group - Lake Wylie, SC
Lake Union Sea Ray - Seattle, WA
Hampton Watercraft and Marine - Hampton Bays, NY
Lynnhaven Marine - Virginia Beach, VA
Parker Boat Company, Inc. - Orlando, FL
Gage Marine - Williams Bay, WI
B&E Marine, Inc. - Michigan City, IN
Town & Country Marine - Lakefield, Ontario
Traverse Bay Marine, Inc. - Traverse City, MI
Marine Center of Las Vegas - Las Vegas, NV
Fisherman's Boat Group - Miami, FL
Dockside Marine Center, Ltd. - Kelowna, British Columbia

To see the full Top 100 Dealers List, visit www.boatingindustry.com. For additional information, visit www.bostonwhaler.com.

About Boston Whaler:
For more than 50 years, Boston Whaler has been building superior quality unsinkable runabouts, cruisers and center console boats. Founded in 1958 and currently headquartered in Edgewater, Fla., the company's unique foam-cored construction process contributes not only unsurpassed flotation, but also superior ride characteristics and durability. The current product line ranges from 11 to 37 feet and is distributed around the world by a network of exceptional dealers. For more information about The Unsinkable Legend, please visit www.bostonwhaler.com. Boston Whaler is owned by Brunswick Corporation, the largest marine manufacturer in the world.

About Brunswick Corporation: Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill "Genuine Ingenuity" in all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood marine parts and accessories; Land 'N' Sea, Kellogg Marine, and Diversified Marine parts and accessories distributors; Arvor, Bayliner, Boston Whaler, Cabo Yachts, Crestliner, Cypress Cay, Harris FloteBote, Hatteras, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Sealine, Suncruiser, Trophy, Uttern and Valiant boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling centers, equipment and consumer products; Brunswick billiards tables and foosball tables. For more information, please visit www.brunswick.com.

Media Contact: Traci Davis
Phone: 386.409.6419
Email: tdavis@whaler.com