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EDGEWATER, Fl., (June 30, 2021) – 

Boston Whaler, a division of Brunswick Corporation (NYSE: BC), today announced the launch of the “MyWhaler” app, an all-new comprehensive boating application designed to improve the boat ownership experience. MyWhaler, which is available for Apple and Android users, will simplify the entire ownership journey by bringing together a suite of boating resources all in one app. 

“Owning a Boston Whaler is a unique experience akin to companionship,” said Melanie Whaler, Director of Marketing for Boston Whaler. “With the launch of MyWhaler, we’re excited to provide our owners with a centralized location for valuable and exciting boating information, useful both on and off the water.”

Through the functionality of the app, MyWhaler takes boat ownership to the next level by providing a seamless connection to Boston Whaler boats from the palm of your hand. Key features include:

  • Boat wallet: Upload key information (insurance information, registration, etc.) to consolidate documents for easy digital access.
  • Weather: View current temperatures, wind, speed and direction, humidity, rain and forecasted conditions to plan on-water activities appropriately.
  • Trip recorder: Record a trip, view summaries, and share trips with family and friends.
  • Remote monitoring: Owners with NAUTIC-ON remote monitoring hardware installed on their boats can unlock additional functionality like GPS tracking, geofencing, engine data, alerts and more.
  • Checklists: Customize a pre-populated checklist or create a new checklist for reminders to ensure you have everything needed for an enjoyable day on the water.
  • FAQs: Comprehensive boat operation instructions and answers to some of the most common boating questions to keep information readily available. 

MyWhaler is now available for download from the Apple App Store and Google Play Store in the U.S. and select countries in Latin America and Caribbean. Additional features and functionality will continue to be released on an ongoing basis.

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About Boston Whaler
For more than 60 years, Boston Whaler has been building superior quality unsinkable runabouts, cruisers, and center console boats. Founded in 1958 and currently headquartered in Edgewater, Fla., the company’s unique foam-cored construction process contributes not only unsurpassed flotation, but also superior ride characteristics and durability. The current product line ranges from 13 to 42 feet and is distributed around the world by a network of exceptional dealers. For more information about The Unsinkable Legend™, please visit www.bostonwhaler.com.
About Brunswick Corporation
Brunswick Corporation (NYSE: BC) is the global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond. Our unique, technology-driven solutions are informed and inspired by deep consumer insights and powered by our belief that “Next Never Rests™.” Brunswick is dedicated to industry leadership, to being the best and most trusted partner to our many customers, and to building synergies and ecosystems that enable us to challenge convention and define the future. Brunswick is home to more than 60 industry-leading brands. In the category of Marine Propulsion, these brands include Mercury Marine, Mercury Racing and MerCruiser. Brunswick’s comprehensive collection of parts, accessories, distribution, and technology brands includes Mercury Engine Parts & Accessories, BLA and Land ‘N’ Sea. Our Navico Group and its industry-leading technology brands consist of Lowrance, Simrad, B&G, Mastervolt, RELiON, Attwood and Whale. Our Boat brands are some of the best known in the world, including Boston Whaler, Lund, Sea Ray, Bayliner, Harris Pontoons, Princecraft and Quicksilver. In addition, our service, digital and shared-access businesses include Freedom Boat Club, Boateka and a range of financing, insurance, and extended warranty businesses. While focused primarily on the marine industry, Brunswick also successfully leverages its portfolio of advanced technologies to deliver an exceptional suite of solutions in mobile and industrial applications. Headquartered in Mettawa, Ill, Brunswick has approximately 19,000 employees operating in 27 countries. In 2022, Brunswick was named by Forbes as a World’s Best Employer and as one of America’s Most Responsible Companies by Newsweek, both for the third consecutive year. For more information, visit Brunswick.com.
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